gimmickry

1 But over the past two seasons — and its wildly popular second life on Netflix — the show’s cult appeal has proved deeper than its digital gimmickry.

2 But the shift that leads to its by-now-predictable gasp-worthy ending comes off as mere gimmickry: a trick of the hands, not the heart.

3 The company has since largely backed away from beta gimmickry; among other reasons, it discovered that big corporate customers aren't so excited by products that claim to be unfinished.

自从这个公司在很大程度上躲开了测验的把戏，也有别的原因，它就发现大企业的客户对声言未完成的产品不会抱有多大激情。

4 Nowadays, there is too much gimmickry in the advertisements.

现在，广告中有太多的销售伎俩。

5 The official balls that followed on Friday evening offered more of the cutie-pie precociousness and gee-whiz gimmickry that does so well on television — a format that Trump thinks he understands.

6 He and fellow late-night hosts filled episodes largely with gimmickry, like this “tangle” between Mr. Stewart, Stephen Colbert and Conan O’Brien.

7 Mr. Nash knows how to work this device to his favor, moving beyond gimmickry while preserving flashes of folksiness and wit.

8 The beauty and power of opera is its passion, not its gimmickry.

9 Even if the new adventurousness in specials is rooted in gimmickry, I still welcome it.

10 The thorny challenge faced by men’s wear designers is how to make an impact within a narrow design compass without resorting to outright gimmickry.

11 Voters will appreciate how the dreamscape drama eschewed 3D gimmickry and still managed to pull off the most complex intersection of sci-fi and fantasy.

12 Call it entrepreneurship or gimmickry, but Mr. Hendry’s strategy was London theater’s most ambitious attempt at crowdfunding — and a method that will soon become an option for New York producers.

13 It’s a fine line between confident, complex storytelling and mere gimmickry, and “Knives Out” will not leave anyone feeling cheated in the end.

14 We have to be careful that we don't do gimmickry," he adds, maintaining the serial can do justice to its proud heritage while embracing the future: "Character always comes first.

15 Though one of the most popular composers on the planet, Glass has been a hard sell to the classical-music establishment, and some still willfully dismiss his work as the repetitious gimmickry of a lightweight.

16 To him it implied formal gimmickry – a substitution of devices for narrative skill or literary depth.

17 The resulting flat dialogue could become tedious once the gimmickry of that full-body tat fades.

18 That book so brilliantly sequenced Ursula’s different lives that gimmickry just wasn’t an issue.

19 Whether “Enemy” transcends its own gimmickry is an open question and may in the end be beside the point.

20 To examine the potential of actors in 3-D without the gimmickry of contemporary action sequences, Mr. Luhrmann turned to Alfred Hitchcock’s 3-D version of “Dial M for Murder,” from 1954.

1 诡计

shenanigans machinations wiles dodgery game practice Art device catch double craft scheme angle trick fetch dodge deception deceit trickery wile flam flimflam shenanigan jiggery-pokery pettifoggery hocuspocus fast one

2 伎俩

manoeuvre

3 耍花招

fox finagle gimmicky subterfuge trickery play silly games with play silly games play games play games with funny tricky flannel-mouthed juggle manoeuvre flannel monkey business jugglery maneuver throw a curve

4 花招

gimmicky gimmick ploy juggling do game trick manoeuvre wheeze subterfuge humbug wiles legerdemain hocus-pocus kanky-panky plant hype stunt flannel gaff jugglery dodgery hoky-poky maneuver cutie whizzer crotchet underplot hokeypokey

5 小玩意儿

gimmick knick-knack bagatelle